INCREASE MEMORY AND CONCENTRATION - The increased endurance from a bowl of Matcha Green Tea can last up to 6 hours and because of the effects of L-Theanine. It’s good, clean energy.Enhances mood - Matcha contains L-theanine, an amino acid known to relax the mind. For this reason, matcha is also known as a natural mood enhancer.ENERGY BOOSTER - There is caffeine in Matcha, but it releases into the bloodstream slowly. Matcha's caffeine has an alkalizing effect, resulting in a much gentler influence on the stomach, which gradually aids with digestion, healing, cleansing.LOWERS CHOLESTEROL - people who drink Match Green Tea on a regular basis have lower levels of LDL (bad) cholesterol while at the same time displaying higher levels of HDL (good) cholesterol. Matcha green tea powder contains 60% EGCg (epigallocatechin gallate).FAT BLOCKER - Matcha green tea increases metabolism and aids the body in burning fat faster.Matcha green tea contains the polyphenol EGCG, a thermogenic component believed to boost metabolism.INCREDIBLE TASTE - original matcha : get up close to it, and take a deep, slow inhale through the nose - it smells fresh and inviting and vegetal, almost like freshly blended baby green vegetables. It taste sweet, is a result of the complexity of the amino acids in the tea. We certainly don’t add sugar or honey or agave or any sweetness to it; it should be naturally sweet.